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Tobenna Okoli

Tobenna Okoli

CEO @ Novus Agro

Published Nov 10, 2019

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6 Sales Problems That Reduced Pricing Cannot Solve

HARD WAY, ONLY WAY: How to profitably exit Nigerian FMCG investments (1)

THE SALE OF DANGOTE NOODLES TO ‘INDOMIE’: An Overdue Postmortem

BUYING MANUFACTURING EQUIPMENT: 4 big mistakes FMCGs make

SHORT SHELF LIFE: The silent killer of FMCGs in Nigeria

PRODUCT OR DISTRIBUTION: The bigger determinant of FMCG success

BIGI VS COCA COLA: The battle for soft drink supremacy in Nigeria

FMCG STRATEGY FOR NIGERIA: When Focus is the Enemy

LAST MILE DISTRIBUTION: Holy Grail or Poisoned Chalice?

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