Hello and welcome to this latest edition of The Human Touch.

I hope you had a great fortnight.

This issue is packed full with tips… I am exploring the importance of focusing on your team first, to improve customer service and the overall customer experience. Providing excellent customer service starts with your employees, and I’m offering tips on how to cultivate a customer-focused culture within your business, and 25 ways to keep your team engaged.

I am also debunking some common myths about customer complaints. I’m addressing the misconception that customers love complaining, and I explain why it's essential to listen to and address their concerns.

Customer complaints and negative reviews can be a challenge for any business, but they're also an opportunity to learn and improve. In this issue, I'll discuss the common reasons why businesses receive complaints and negative reviews, and provide practical solutions to reduce them. I believe that by addressing the root cause of these issues, you can create a better customer experience and increase customer loyalty.

I am also giving 7 basic actions businesses need to take to avoid negative reviews.

In addition to addressing complaints and negative reviews, it's essential to establish a foundation of excellent customer service. I’ll be sharing the top 10 customer service basics that every business should be aware of; these basics cover everything from communication skills to responsiveness to customer needs.

By mastering these fundamentals, you can provide exceptional customer experiences and set your business apart from the competition.

Finally, looking at our lives more generally, I'm talking about the importance of stepping out of our comfort zone. Fear can hold us back from exploring and expanding our horizon. By embracing change and taking more risk, we can have a richer and more fulfilling life.

I hope you find this edition informative, actionable and fun. Remember, customer service is the foundation of any successful business, and by focusing on your team, and addressing complaints and negative reviews, you can provide exceptional service and create a loyal customer base.Top of Form

Don’t forget to leave suggestions and feedback in the comments. As ever, they are welcomed and encouraged.

All the best and take care.