Thanks, Ben Nussbaum, for tapping me to report on one of the most important topics in bev-alc: the dominance of the woman consumer and her power as a c-store shopper. Find the story in the August issue of NACS Magazine!

Company acquisitions can be seen as opportunities for growth, innovation, and expansion. They allow companies to reach new markets, acquire talented teams, and access valuable resources, ultimately paving the way for greater success and impact. Each acquisition represents a milestone in the company's journey, demonstrating resilience, vision, and the willingness to adapt to changing landscapes. Embracing acquisitions with enthusiasm and a forward-thinking mindset can inspire employees, stakeholders, and the broader community, fostering a culture of progress and achievement.

Not a lot of seasoning brands start in a dive bar. This one did. Dan-O's Seasoning asked us to spice-up their Natural Products Expo West experience. So we designed and built them a dive bar where their leads could take a load off, tip one back, and slap a lip on the full flavor of Dan-O’s. https://lnkd.in/gfxymgY5 #experientialmarketing #experiential #cpg

Check out our newest big beverage announcement!

Exciting news for SKU F&B alum Leisure Hydration! Founders Alex Michaelsen and Steve Michaelsen continue to crush it in the competitive functional beverage category. Buff Greebe Brooke Wilson Michelle Breyer Mark Turner Stephanie Louie Evan Holod Isaiah Sager Michelle Flowerman Brandon Warshaw Dipika Chaudhuri Jeff Lovering #hydration #functionalbeverages #beverages #beverageinnovation #beverage #cpg #cpgs #foodandeverage #spins #fastgrowingbrands #startups #cpgstartups #startup #emergingbrands

Taste Radio Insight 💡 Our series where we answer common questions asked by early-stage beverage founders. Today, Ray Latif will be joined by Ken Sadowsky, a 25-year veteran of the beverage industry. Topic: Do Distributors Invest In Or Acquire Equity In Brands?

This distribution partnership by famed Champagne house Billecart-Salmon & alt wine Jukes from the UK in July, 2024 didn't get as much press as the investments in the Non-Alc space, but it's encouraging to see some top French companies investing/partnering with Non-Alc brands. The question is still out if the investments by Pernod-Ricard & LVMH will actually work out as it's a waiting game to see if Pernod-Ricard's investments in Non Alc spirit brand Almave & AF Free RTD cocktails will provide a profitable exit in the future or implode like their multi-million dollar investment with US Non-Alc retailer Boisson that filed for Chapter 11 in April 2024 & who has since restructured with new investors. Boisson, despite supposedly making $10mill a year in revenue via their retail stores, DTC, & wholesale business, just couldn't make it work despite raising over $30mill in outside funding. UK alt wine brand Jukes Cordialities is working with Billecart-Salmon's distribution company Billecart-Salmon Selections for distribution in the various high-end/fine dining/hotel accounts that Billecart-Salmon is noted for and leveraging their connections in these channels. Who knows, possibly if all goes well with this distribution partnership, Billecart-Salmon will actually invest in Jukes. https://lnkd.in/gdkYBRKq

Immerse every sip in an essence of glamour with FTV Beverage Licensing. Elevate your brand's identity, allure, and sophistication. Join a trans-formative journey where every beverage reflects the epitome of glamour, making your brand an icon of style and taste. DM us and let's dive into how FTV Licensing can shape the future of your beverage venture – your success story starts with us!

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These are some highlights from our last meeting with Breakthru Beverage Group! We hope everyone enjoyed our workshop. Sales is a skill that needs endless practice, and that’s exactly what we’re here for. Follow us for more sales content! #breakthrough #sales #salessociety