--"Founder @Viral Candy Media | Solving Your Marketing Pains |Crafting Success in the Influencer World |".
ð—›ð—¼ð˜„ ð—›ð—¼ð—»ð—²ð˜† ð— ð—®ð˜€ð˜ð—²ð—¿ð—²ð—± ð—¬ð—¼ð˜‚ð—§ð˜‚ð—¯ð—² ð—œð—»ð—³ð—¹ð˜‚ð—²ð—»ð—°ð—²ð—¿ ð— ð—®ð—¿ð—¸ð—²ð˜ð—¶ð—»ð—´: Honey, a coupon browser extension, has built a strong social media presence through influencer marketing, especially on YouTube. In 2020, Honey worked with 56 influencers and sponsored 63 videos, providing influencers with their own "Join Honey" links for viewers to join for free. Honey stood out by strategically integrating their ~60-second ads within the influencers' videos, rather than at the beginning or end. Check out this video by MrBeast, which has over 2M views. It’s engaging and encourages the audience to give Honey a try. Honey collaborated with top YouTube influencers such as The Ace Family (18.8M subscribers) and MrBeast (100M subscribers). Their best-performing sponsored video was with PewDiePie in September 2019, attracting 59 million views. ð˜¾ð™–ð™¢ð™¥ð™–ð™žð™œð™£ ð™Žð™©ð™–ð™©ð™žð™¨ð™©ð™žð™˜ð™¨: Appeared on 100+ podcasts Featured on over 400 YouTube channels Drew 60M+ total views on YouTube ðŠðžð² ð“ðšð¤ðžðšð°ðšð²: ✅ Instead of in-your-face ads, come up with creative ways to showcase your brand so it doesn't feel intrusive and annoying to your audience. #InfluencerMarketing #YouTube #Honey #DigitalMarketing #BrandBuilding #MarketingInnovation #day10ofchallenge #ViralCandyMedia
