Ovative Group

Ovative Group

Advertising Services

Minneapolis, Minnesota 13,136 followers

We help change makers drive measurable performance. Join us. (We're Hiring!)

About us

Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!

Website
http://www.ovative.com
Industry
Advertising Services
Company size
501-1,000 employees
Headquarters
Minneapolis, Minnesota
Type
Privately Held
Founded
2009
Specialties
Cross Channel Measurement, Customer Data Architecture, Search Engine Marketing, Search Engine Optimization, Digital Media Execution, Multi-touch Attribution, Marketing Analtytics, Digital Media Optimization, Paid Social, Display, and Online to Offline Measurement

Locations

Employees at Ovative Group

Updates

  • View organization page for Ovative Group, graphic

    13,136 followers

    🗓️ Mark your calendars for a forward-thinking conversation on retail media. Our Sr. Director of Retail Media, Derek T. Nelson, joins Amperity and The Trade Desk to explore how retail media can drive real business impact. Catch all the tips your brand needs to activate smarter: ▪️ Leverage Retail Media Networks (RMNs) and maximize first-party data ▪️ The blueprint for future-proof media and retail media tech stacks ▪️ The role of RMNs in measurement and campaign performance optimization ▪️ Tips for faster data activation Claim your spot: https://bit.ly/4fQZaQG

    Evolving Your Retail Media Tech Stack for Faster Insights & Bigger Wins

    Evolving Your Retail Media Tech Stack for Faster Insights & Bigger Wins

    amperity.com

  • View organization page for Ovative Group, graphic

    13,136 followers

    In our most recent #PerspectiveSeries, Dana Thompson shared her experience co-creating the James Beard award-winning Owamni restaurant and founding Heti, a low-dose THC beverage brand. As a direct descendant of the Wahpeton-Sisseton and Mdewakanton Dakota tribes, Dana prioritizes honoring Indigenous wisdom and advocating for food sovereignty. She shared her journey of using her challenging childhood to fuel her creativity and innovation in the world. Our favorite takeaways included: ▪️ Indigenous wisdom is infinite and should be honored. ▪️ Even the tiniest actions can create meaningful progress over time. ▪️ Indigenous people are still here, vibrant, and evolving. Thank you, Dana, for your vulnerability and for inspiring our team! Learn more about our #PerspectiveSeries and Elevate, our best-in-class leadership and development program: https://bit.ly/3Z5MXBO

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    13,136 followers

    For the third year in a row, Ovative has been named one of AdWeek's Fastest Growing Agencies! 🎉 This global award honors agencies that deliver breakthrough work to move the needle for their clients and have experienced explosive growth over the past three years. Ovative’s +74% three-year revenue growth landed it a ranking of #59 globally and #11 in the Top Large Agencies category. "Being named to AdWeek's Fastest Growing Agencies list for the third year represents our team's ability to innovate continually. We're consistently raising the bar by developing measurement capabilities that drive business transformation, solving complex client problems, and building a culture where our team can raise the bar every day." - Dale Nitschke, CEO and Founder, Ovative Read more about the award win: https://bit.ly/3CrOae4

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  • View organization page for Ovative Group, graphic

    13,136 followers

    Your MarTech solution isn't a magic fix—it’s the 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 behind it that truly drives results. That's why we back up EMRge™, our comprehensive #MarTech solution, with dedicated, expert support. With 25% of our team focused on helping clients transform insights into action, we don't just deliver technology—we deliver results. Ready to see the EMRge™ team in action? Learn more: https://bit.ly/3AnNZzQ

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  • View organization page for Ovative Group, graphic

    13,136 followers

    Are you driving the results that matter most to your business? Our comprehensive MarTech solution, EMRge™, integrates all your data into one view, enabling you to plan, buy, and measure campaigns more effectively. The results? Moving the needle on: ▪️+15-20% Better Media Efficiency ▪️+10-15% Revenue Growth ▪️+5-10% New Customer Growth Learn how EMRge™ will drive measurable impact for your business: https://bit.ly/40i0MhI

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  • View organization page for Ovative Group, graphic

    13,136 followers

    Ovative is celebrating 15 years of growth through innovation! 🎉 In 2009, Dale Nitschke founded Ovative with the vision to transform the measure of marketing success. We do so by fearlessly unlocking the potential of our team, raising the bar for our clients, and investing in our community. Thanks to our amazing clients, partners, and team of change-makers, we've relentlessly driven meaningful impact over the last 15 years. And we’re not done raising the bar—for our team, clients, and community. Learn more: https://bit.ly/4dTgZNu

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    13,136 followers

    Tomorrow: We're revealing our top tips for making your media platforms work harder! If you're looking for game-changing strategies to get more out of your media investments, this is your chance. Join us and a guest speaker from Meta for our ADWEEK webinar, where we'll explore how to harness insights that can deliver real impact across Google, Meta, and more. Ready to transform your media platforms? Register: https://bit.ly/4f0plDS

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  • View organization page for Ovative Group, graphic

    13,136 followers

    𝗜𝘁'𝘀 𝘁𝗶𝗺𝗲 𝘁𝗼 𝘀𝗵𝗮𝘁𝘁𝗲𝗿 𝘀𝗶𝗹𝗼𝘀. With your data, teams, and processes seamlessly connected, you can see the full impact of your marketing program. That's the power of EMRge™—our comprehensive MarTech solution that brings everything into one view, empowering marketers to plan, buy, and measure campaigns more effectively. So, how do we do it? By unifying six key capabilities: ▪️ Predictive Planning ▪️ Automated Operations ▪️ EMR Activation ▪️ Precision Testing ▪️ Modern MMM+ ▪️ Holistic Reporting Learn more about our platform's integrated, modular capabilities: https://bit.ly/409gAmJ

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    13,136 followers

    Ovative is a Search Engine Land Awards finalist! 🎉 𝗪𝗲'𝗿𝗲 𝗮 𝗳𝗶𝗻𝗮𝗹𝗶𝘀𝘁 𝗳𝗼𝗿 𝗣𝗣𝗖 𝗔𝗴𝗲𝗻𝗰𝘆 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿, recognizing agencies that demonstrate best-in-class paid search marketing efforts. Ovative partnered with an outdoor retailer during holiday 2023 to capture last-minute shopper demand and drive in-store sales through an omni-channel Smart Bidding approach. Read more about the award: https://bit.ly/3Y6nsi5

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