ðï¸ Mark your calendars for a forward-thinking conversation on retail media. Our Sr. Director of Retail Media, Derek T. Nelson, joins Amperity and The Trade Desk to explore how retail media can drive real business impact. Catch all the tips your brand needs to activate smarter: âªï¸ Leverage Retail Media Networks (RMNs) and maximize first-party data âªï¸ The blueprint for future-proof media and retail media tech stacks âªï¸ The role of RMNs in measurement and campaign performance optimization âªï¸ Tips for faster data activation Claim your spot: https://bit.ly/4fQZaQG
Ovative Group
Advertising Services
Minneapolis, Minnesota 13,138 followers
We help change makers drive measurable performance. Join us. (We're Hiring!)
About us
Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!
- Website
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http://www.ovative.com
External link for Ovative Group
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Minneapolis, Minnesota
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Cross Channel Measurement, Customer Data Architecture, Search Engine Marketing, Search Engine Optimization, Digital Media Execution, Multi-touch Attribution, Marketing Analtytics, Digital Media Optimization, Paid Social, Display, and Online to Offline Measurement
Locations
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Primary
729 Washington Ave N
Suite 1000
Minneapolis, Minnesota 55401, US
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254 Canal St
Suite 5000
New York, 10013, US
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224 N Desplaines St
Ste 200
Chicago, Illinois 60661, US
Employees at Ovative Group
Updates
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In our most recent #PerspectiveSeries, Dana Thompson shared her experience co-creating the James Beard award-winning Owamni restaurant and founding Heti, a low-dose THC beverage brand. As a direct descendant of the Wahpeton-Sisseton and Mdewakanton Dakota tribes, Dana prioritizes honoring Indigenous wisdom and advocating for food sovereignty. She shared her journey of using her challenging childhood to fuel her creativity and innovation in the world. Our favorite takeaways included: âªï¸ Indigenous wisdom is infinite and should be honored. âªï¸ Even the tiniest actions can create meaningful progress over time. âªï¸ Indigenous people are still here, vibrant, and evolving. Thank you, Dana, for your vulnerability and for inspiring our team! Learn more about our #PerspectiveSeries and Elevate, our best-in-class leadership and development program: https://bit.ly/3Z5MXBO
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For the third year in a row, Ovative has been named one of AdWeek's Fastest Growing Agencies! ð This global award honors agencies that deliver breakthrough work to move the needle for their clients and have experienced explosive growth over the past three years. Ovativeâs +74% three-year revenue growth landed it a ranking of #59 globally and #11 in the Top Large Agencies category. "Being named to AdWeek's Fastest Growing Agencies list for the third year represents our team's ability to innovate continually. We're consistently raising the bar by developing measurement capabilities that drive business transformation, solving complex client problems, and building a culture where our team can raise the bar every day." - Dale Nitschke, CEO and Founder, Ovative Read more about the award win: https://bit.ly/3CrOae4
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Your MarTech solution isn't a magic fixâitâs the ððð½ð½ð¼ð¿ð behind it that truly drives results. That's why we back up EMRgeâ¢, our comprehensive #MarTech solution, with dedicated, expert support. With 25% of our team focused on helping clients transform insights into action, we don't just deliver technologyâwe deliver results. Ready to see the EMRge⢠team in action? Learn more: https://bit.ly/3AnNZzQ
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Are you driving the results that matter most to your business? Our comprehensive MarTech solution, EMRgeâ¢, integrates all your data into one view, enabling you to plan, buy, and measure campaigns more effectively. The results? Moving the needle on: âªï¸+15-20% Better Media Efficiency âªï¸+10-15% Revenue Growth âªï¸+5-10% New Customer Growth Learn how EMRge⢠will drive measurable impact for your business: https://bit.ly/40i0MhI
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Ovative's on fire! ð¥ For eight years running, we've been named to the Minneapolis-St. Paul Business Journal's Fast 50 of fastest-growing private companies. "We've built an environment where our team is encouraged to raise the bar every day. It's a big part of what sets us apart." - Dale Nitschke, Founder and CEO Find out where we ranked this year: https://bit.ly/48sjeX5
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Ovative is celebrating 15 years of growth through innovation! ð In 2009, Dale Nitschke founded Ovative with the vision to transform the measure of marketing success. We do so by fearlessly unlocking the potential of our team, raising the bar for our clients, and investing in our community. Thanks to our amazing clients, partners, and team of change-makers, we've relentlessly driven meaningful impact over the last 15 years. And weâre not done raising the barâfor our team, clients, and community. Learn more: https://bit.ly/4dTgZNu
15 years of growth through innovation
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Tomorrow: We're revealing our top tips for making your media platforms work harder! If you're looking for game-changing strategies to get more out of your media investments, this is your chance. Join us and a guest speaker from Meta for our ADWEEK webinar, where we'll explore how to harness insights that can deliver real impact across Google, Meta, and more. Ready to transform your media platforms? Register: https://bit.ly/4f0plDS
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ðð'ð ðð¶ðºð² ðð¼ ððµð®ððð²ð¿ ðð¶ð¹ð¼ð. With your data, teams, and processes seamlessly connected, you can see the full impact of your marketing program. That's the power of EMRgeâ¢âour comprehensive MarTech solution that brings everything into one view, empowering marketers to plan, buy, and measure campaigns more effectively. So, how do we do it? By unifying six key capabilities: âªï¸ Predictive Planning âªï¸ Automated Operations âªï¸ EMR Activation âªï¸ Precision Testing âªï¸ Modern MMM+ âªï¸ Holistic Reporting Learn more about our platform's integrated, modular capabilities: https://bit.ly/409gAmJ
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Ovative is a Search Engine Land Awards finalist! ð ðªð²'ð¿ð² ð® ð³ð¶ð»ð®ð¹ð¶ðð ð³ð¼ð¿ ð£ð£ð ðð´ð²ð»ð°ð ð¼ð³ ððµð² ð¬ð²ð®ð¿, recognizing agencies that demonstrate best-in-class paid search marketing efforts. Ovative partnered with an outdoor retailer during holiday 2023 to capture last-minute shopper demand and drive in-store sales through an omni-channel Smart Bidding approach. Read more about the award: https://bit.ly/3Y6nsi5