As Crest Pontoon Boat’s agency, we have the privilege of launching their model-year lineup each summer. Every year, our approach highlights the quality of pontoon and tritoon boats Crest has manufactured for more than 60 years. This year, we put an emphasis on the lineup’s upgrades and enhancements by capturing photos and videos for the brand's upcoming marketing efforts. Our full-scale production team traveled to Traverse City, Michigan, and crafted a story that speaks to boaters looking to enjoy the water with the people they care about most.

Our summer? Non-stop cameras rolling, endless creativity flowing and a whole lot of launch magic. ✨ Grateful for the best clients, crew and talent who make every long day and late-night edit worth it. That's a wrap. 🎬

Advanced PEO Solutions wanted their new website to be interactive to engage customers. This involved strategic language, linked pages and dynamic page components. Their overall goal? To better serve their current customers and attract new ones. From top to bottom, our team collaborated to achieve these goals—finding inspiration, writing copy and translating their needs into a tangible product. The result is a beautiful website that reflects who they are now and showcases their offerings to visitors.

We recently produced and shot a commercial for PublicSquare to run on national CTV networks such as OANN and RAV, putting PublicSquare in front of countless opportunities to gain brand awareness and attract leads. Every part of this shoot—from the script to the location to the talent—was chosen to clearly position PublicSquare as a values–aligned marketplace that can easily integrate into your life. Shoutout to our friends at Haven Coffee Roasters for being a part of this project and continuing to fuel our creativity to make these things happen.

By injecting humor into a topic that might seem unfamiliar to many, Black Oak made automotive repairs less intimidating for viewers and positioned CarQuest as the trusted solution. Now, viewers will recall the brand that made them smile whenever their brakes start squeaking. Check out our recent work with our friends at CarQuest Auto Parts.

We spearheaded the creation of an award-winning, 63-page comprehensive product catalog for NauticStar Boats that seamlessly guides consumers through each of their models. Our brand managers and graphic designers worked closely with the client to ensure adherence to brand guidelines while also showcasing a new, bold lineup. Learn more about this project: https://lnkd.in/eNCkbM6x

We would never spam you, but after reading our newsletter, you'll wish we would. Still, we won't. Join Black Oak Insider today for exclusive content and updates: https://lnkd.in/d5DDGwEE

Rooted in its citrus heritage and renowned Chain of Lakes, we created the City of Winter Haven's new brand guidelines by incorporating key insights from community surveys. These guidelines capture Winter Haven’s multifaceted identity, portraying it as more than just a place to live, work, or play—but as a Haven. We worked closely with stakeholders to develop a comprehensive guide that ensures consistency and authenticity across all city communications, reflecting Winter Haven’s rich history and vibrant present. You can see the whole rebrand on our new website: https://lnkd.in/eehBxGVp

Can you believe we were once an agency built on the back of one man with a camera and a dream? We've grown. It was time our website caught up. Black Oak Creative 2.0 is here. blackoakcreative.com

Proud to be a part of this new brand. 🙌