Thirty-eight years ago, we set out as Avid, Inc., an integrated marketing firm established in Hartford, CT. Through many years of evolution, innovation and a new location, we celebrate who we are today, AMG - Avid Marketing Group, a premier digital shopper marketing firm fortunate enough to collaborate with many of the world’s most renowned brands. Cheers to our client partners and our incredible team members who have made it possible! As we honor our roots, we look forward with excitement for what’s to come. Here’s to continuing our mission and achieving new heights together! 🥂💙 #Anniversary #TeamAMG #Gratitude
Avid Marketing Group
Advertising Services
Rocky Hill, CT 4,558 followers
Big Ideas. Powerful Solutions.
About us
Avid Marketing Group (AMG) is a shopper marketing firm servicing some of the world's best loved consumer brands. Established in 1986, our focus is providing creative marketing solutions that drive brand equity while engaging and motivating shoppers along their path to purchase. AMG supports our clients with a solid mix of strategy, cutting edge digital solutions and flawless program execution. Our tactics include in-store sales promotion, coupons, partnerships, sweepstakes and point of sale, as well as digital and mobile programming, utilizing ORA, AMG's proprietary Online Retail Activation system. AMG has also developed a receipt validation platform called Shop.Snap.Earn.â„ , which rewards consumers with cash, loyalty rewards, charity donations, and gamification, to increase buyer engagement. The analytics team measures response, and provides informed recommendations to better strategize next steps, utilizing our proprietary data integration tool, Utopia by AMG. We have been in business now for over 37 years, and have been successful in providing creative marketing solutions that provide results, that are financially responsible, and that are delivered on time, every time.
- Website
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http://www.avidinc.com
External link for Avid Marketing Group
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Rocky Hill, CT
- Type
- Privately Held
- Founded
- 1986
- Specialties
- Shopper Marketing, Retail Activation, Coupons, Rebates, Sweepstakes, Point of Sale, Consumer Promotions, Program Analysis, Digital Activation, Digital Marketing, Beverage Alcohol, CPG, partnerships, and analytics
Locations
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Primary
Get directions
100 Corporate Place
Suite 200
Rocky Hill, CT 06067, US
Employees at Avid Marketing Group
Updates
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We are so excited to be attending the Path to Purchase Institute Live & Expo next week! Two of our leaders will be representing #TeamAMG and engaging discussions on digital shopper solutions. We’ll also be participating in presenting research results in the closed-door BACi session for the BevAlc category. 🸠If you’re attending DM us – we’d love to connect! #PathToPurchase2024 #ShopperMarketing
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Congratulations to our Employee of the Month, Matthew Pandolfo! In his developer role, Matt consistently brings creativity, precision, and dedication to every project he works on. His attention to detail and proactive approach have made a significant impact on our team's success. Cheers to Matt on this well-deserved recognition! 🙌
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On this Election Day, we encourage you all to exercise your right to vote! Your voice matters—let's make it heard! ðŸ—³ï¸ #WFH #ElectionDay #TeamAMG
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AMG's furry friends hope you had a wonderful Halloween! 🎃 #PetCostumeContest
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What’s going on inside your consumers’ skulls this Halloween? ☠ï¸ðŸŽƒ Anticipating shopper behavior during the holidays is crucial and can have a huge impact on your Q4 targets. Did you know? On average, consumers tend to spend about 2-3X MORE during major holidays compared to regular shopping periods (NRF, 2023). While we may not be mind readers, AMG has a team of shopper experts to assist in your holiday planning. Contact #TeamAMG on our website to get started!
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It's beer season, and it’s time to raise a stein for Oktoberfest! 🥨🺠Check out our latest sweepstakes, created alongside our partner Sam Adams. We're excited to bring this successful campaign back for a third year! 🎉What’s our secret? The right engagement tactics, at the right touchpoints. No purchase necessary. U.S., 21+. Ends 11/1/24. ET. Subject to full rules at: ItsSamSeason2024.com! #Oktoberfest #TeamAMG #Prost #Sweepstakes
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Groceryshop 2024 was a success! Full of fresh ideas, amazing connections, and insightful discussions.   Here's to shaping the future of retail together! #TeamAMG #ShopperMarketing #GroceryShop2024Â
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Congratulations to Eleni on being awarded Employee of the Month! 🙌 Since Eleni joined AMG in January 2024, she has had a smile on her face, a motivated attitude, and she has made such a great impact on our AMG branding via social and outreach efforts. We are so glad she's part of #TeamAMG!
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