3 Identify your fit

The third step is to narrow down your options and find the ones that best fit your personality, preferences, and goals. You can use market research to compare and contrast different scenarios, such as working for a large or small company, working remotely or on-site, working in a team or independently, working on a project or a process, etc. You can also use market research to test your assumptions and validate your interest by conducting informational interviews, shadowing, or volunteering with people or organizations that work in your desired field or role.

4 Plan your transition

The final step is to plan your transition and take action to pursue your new direction. You can use market research to set realistic and achievable goals, identify potential challenges and risks, and prepare for the change. You can also use market research to update your resume, portfolio, or online profile, network with relevant contacts, and apply for jobs or opportunities that match your criteria. You can use tools such as SMART goals, SWOT analysis, or action plan to help you organize and execute your plan.

Market research can be a powerful tool to help you find a new direction in your career. By using market research, you can gain more knowledge, confidence, and motivation to explore new possibilities, identify your fit, and plan your transition. You can also use market research to keep learning and growing in your new direction and avoid feeling stuck again.

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?