2 Engage with tweets and users

The second step to network with SEM professionals on Twitter is to engage with their tweets and users. You can do this by liking, retweeting, commenting, or quoting their tweets, or by sending them direct messages. This way, you can show your appreciation, interest, and expertise, and start or join conversations with them. You can also ask questions, share feedback, offer help, or thank them for their content. The key is to be genuine, respectful, and helpful, and to avoid spamming, self-promoting, or arguing. By engaging with tweets and users, you can build rapport, trust, and visibility with your SEM network.

3 Share your own content and insights

The third step to network with SEM professionals on Twitter is to share your own content and insights related to SEM. You can do this by tweeting original content, such as blog posts, case studies, tips, tools, or best practices, or by curating content from other sources, such as articles, podcasts, videos, or webinars. You can also share your opinions, experiences, challenges, or questions related to SEM. The key is to provide value, relevance, and quality to your audience, and to use hashtags, mentions, and images to increase your reach and engagement. By sharing your own content and insights, you can showcase your knowledge, skills, and personality, and attract more followers and opportunities.

4 Participate in Twitter chats and events

The fourth step to network with SEM professionals on Twitter is to participate in Twitter chats and events related to SEM. Twitter chats are scheduled conversations that take place on Twitter around a specific topic, using a designated hashtag. Twitter events are online or offline events that use Twitter as a platform to promote, live-tweet, or follow up on the event. You can find and join Twitter chats and events that interest you by searching for hashtags, following organizers or hosts, or checking out websites or calendars that list them. For example, you can join #SEMrushChat, #PPCChat, or #SEOChat to discuss various aspects of SEM with other participants. You can also attend webinars, conferences, or workshops that use Twitter to share information and interact with attendees. By participating in Twitter chats and events, you can learn new things, exchange ideas, and meet new people in your SEM field.

5 Maintain and grow your network

The fifth step to network with SEM professionals on Twitter is to maintain and grow your network. You can do this by following up with the contacts you made on Twitter, by sending them messages, thanking them, or sharing their content. You can also connect with them on other platforms, such as LinkedIn, email, or phone, to deepen your relationship and explore potential collaborations. Additionally, you can keep expanding your network by following new accounts, joining new chats and events, and introducing yourself to other SEM professionals. The key is to be consistent, proactive, and friendly, and to nurture your network over time. By maintaining and growing your network, you can increase your influence, reputation, and opportunities in the SEM industry.