Building a game is a cumbersome process and getting feedback is up there in terms of complexity given everyone has their own opinion. Where you can always go for an A/B test it has a cost associated to it. Not just that, as a game builder you have to make some calls and not end up doing AB testing every single time. its important to keep in mind, Who is giving feedback Is it consistent with your potential audience preferences Do you have any similar changes that are indicative of any value Whats the effort vs reward matrix saying All in all different decisions at different stages of testing.

I follow my heart, because ‘games’ are a passion. They're not just about mechanics or design—they’re about creating experiences that connect with people on a deeper level. I trust my instincts while keeping the player’s enjoyment front and center. When faced with tough decisions, I remind myself that the best innovations often come from taking risks and staying true to what makes the game fun and meaningful.

First analyse whether the feedback's root cause is the same, if so look into the cause, not the symptom. Second decide if one or both pieces of feedback is right for the target audience. If only one is then go with that, if they both are then... Three, decide which piece of feedback will push the kpi you're looking to move with that feature. Finally, if all else is equal go with what you like the most. At the end of the day you're designing the game and it'll be your responsibility if the game is good or bad. Choose the option you think will work.

Criar jogos é uma arte. Todo feedback é válido, porém o mais importante é seu coração, algumas vezes um bug vira uma mecânica, e o que foi um incômodo pra alguém vira o método de gameplay de outro jogador. A subjetividade deixa a obra ainda mais bela, então geralmente o que eu faço é analisar o feedback e não tentar apenas entender, mas sentir se faz sentido. Quando se pinta um quadro cada pincelada foi dada com uma emoção, as vezes amarelo ficaria mais alegre, mas era pra ser alegre? E se tiver um contraste de emoções e uma confusão que x não bate com y, não importa, pode não seguir um padrão, mas mesmo se seguisse, algumas pessoas vão entender, outras não, como tudo. Faça seu jogo com suas regras, dar vida a um sonho não tem preço.

If you have experience in the genre you are pursuing you will know what is an interesting idea to pursue and what is not. What has been done before and what would be refreshing to implement. Experience can help you break the stalemate. So instead of chasing audiences, have your team play games of the genre, look for what is lacking and what would be great to play.