2 Do your research

The more you know about the topic, the speakers, and the context of the press conference, the better prepared you will be to ask relevant and insightful questions, and to spot any inconsistencies or gaps in the information. You should also familiarize yourself with the format, agenda, and rules of the press conference, such as how long it will last, how many questions are allowed, and who will moderate it. Doing your research will help you avoid wasting time on irrelevant or redundant questions, and to anticipate potential challenges or opportunities.

3 Prepare your tools

You don't want to miss any important details or quotes because of technical issues or lack of equipment. Make sure you have everything you need to record, take notes, and communicate during the press conference. This may include a recorder, a notebook, a pen, a laptop, a smartphone, a charger, a microphone, a camera, and a press pass. You should also check the internet connection, the audio quality, and the lighting at the venue, and test your devices before the press conference starts. Preparing your tools will help you avoid any distractions or interruptions, and to capture the information accurately and efficiently.

4 Engage with the speakers

One of the main benefits of attending a press conference is that you get to interact directly with the speakers, and to ask them questions that may not be answered in their prepared statements or press releases. You should take advantage of this opportunity and engage with them in a respectful and professional manner. You should also listen carefully to their answers, and follow up with clarifying or probing questions if needed. Engaging with the speakers will help you get more information, more quotes, and more insights for your stories.

5 Network with other journalists

Another benefit of attending a press conference is that you get to meet and network with other journalists who may have different backgrounds, experiences, and perspectives on the topic. You should use this opportunity to exchange contacts, information, and opinions with them, and to build rapport and trust. You may also find potential collaborators, sources, or mentors among them. Networking with other journalists will help you expand your knowledge, your network, and your opportunities.

6 Plan your output

After the press conference is over, you should have a clear plan of what you will do with the information and material you gathered. You should decide which stories you will write, which outlets you will pitch to, which deadlines you will meet, and which formats you will use. You should also organize your notes, recordings, and files, and backup or delete any unnecessary or sensitive data. Planning your output will help you deliver your stories in a timely, relevant, and professional manner.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?