Keep your mission statement and values simple and clear. When you get off track or lost, go back to your mission statement and remember the mission and why you do what you do. Make it visible in your building, on your website, and clear in your elevator pitch.

As a Christian based non-profit working with married and engaged couples our organisation values are rooted in prayer. My best advice with prayer is from Pete Grieg: Keep it Simple Keep it Honest Keep it Up

✅ Defina claramente os valores e integre-os em todas as operações. ✅ Promova a liderança pelo exemplo e incentive uma comunicação aberta. ✅ Reconheça aqueles que exemplificam esses valores e faça avaliações contínuas.

Non-profits must do everything to achieve their mission without compromising on their core values. It's crucial to revisit these values during strategic planning to ensure they align with current realities and reflect the organization’s evolving culture and work. Leaders must also embody these values daily and reinforce them in town hall meetings, setting a strong example. This will set the tone and cascade across the organization. Visual reinforcement, such as displaying values prominently on office walls, keeps them top of mind. Finally, providing an anonymous reporting mechanism for any violations can ensure accountability. If core values are not being adhered to, this can easily cascade into other aspects of the organization.